This mobile advertising industry trade journal plays an essential role in the development and advancement of the mobile advertising and marketing sector as a whole. It showcases trends in the mobile advertising industry, as well as the activities of a number of leading advertising sponsors and agencies.
Title: DIGITAL & DIRECT NEWS
Publication Frequency: Bi-monthly, February through December
Format: Tabloid-size, 8 pages
Print Run: 8000 copies
Target Audience: Manufacturers, distributors, service providers, trading companies, retailers, Internet providers, solutions providers, as well as managers in corporate PR, merchandizing, sales, business and marketing. In addition, mobile managers in advertising-related companies, as well as managers in sales promotion and marketing, business development, events, etc.
Editorial Content: All types of survey results, new mobile products, special features, corporate advertising case studies, columns, and more.
Note: Offered only in Japan, Japanese language only.
